
Independent sales & growth consultancy · UK & USA
Sales, partnerships and AI visibility for ambitious businesses.
Get found. Go further.
Forward & Found helps businesses create new commercial opportunities through strategic sales, stronger partnerships, AI search visibility and practical marketing support.
What we do
Get discovered. Build connections. Create opportunities.
Commercial growth is about more than being visible. It’s about reaching the right audiences, developing valuable relationships and turning opportunities into meaningful business outcomes.
Forward & Found connects strategic sales, partnership development and modern marketing to help businesses move forward.
We work with B2B businesses across the United Kingdom and the United States, remotely and in person, including UK companies expanding into the US and US companies entering the UK.
Our services
Sales Consultancy
Independent sales and business development expertise to help businesses identify opportunities, strengthen their pipeline and improve their commercial approach.
Explore Sales Consultancy 02Strategic Partnerships
Develop stronger commercial relationships, referral networks and strategic partnerships that create new routes to market.
Explore Partnership Development 03AI Search Visibility
Understand how your business appears in AI-driven search and identify opportunities to improve discoverability, including through GEO Rank technology.
Explore AI Visibility 04Marketing & Growth
Practical marketing consultancy, content strategy, search optimisation and conversion improvements that support commercial objectives.
Explore Marketing Consultancy
Our partner · GEO Rank
The future of discovery is changing.
Understand your visibility in AI search.
Businesses are increasingly being researched, compared and discovered through AI-powered search experiences.
As a GEO Rank partner, Forward & Found uses GEO Rank technology to help organisations explore their AI visibility, understand competitive positioning and identify opportunities to strengthen their presence in emerging search experiences.
- AI search visibility
- Brand discoverability
- Competitor comparisons
- Monitoring presence in AI-generated answers
- Identifying visibility opportunities
- Connecting visibility with commercial strategy
Why Forward & Found
Commercial thinking. Practical support.
Forward & Found combines two decades of experience in sales, marketing and business development with a practical approach to creating opportunities.
From complex B2B sales and strategic partnerships to AI visibility and digital marketing, the focus is always on understanding business objectives and identifying sensible routes to growth.
- 0120 years of professional experience
- 02Strong B2B commercial background
- 03Software and print industry expertise
- 04Partnership-led approach
- 05Practical, independent advice
Industries
Industry experience. Broader opportunities.
Print & Packaging
Commercial experience across print, packaging and related software technologies.
ExploreB2B Technology & Software
Supporting technology-led businesses with commercial strategy, partnerships, market development, marketing and AI search visibility.
ExploreOur services are also available to established businesses in other B2B and professional service sectors.

About Antonia Fagan
20 years of commercial experience. A fresh approach to growth.
Forward & Found was founded by Antonia Fagan, bringing together two decades of experience across sales, marketing, software and the print industry.
Combining commercial expertise with a passion for building relationships and embracing new technologies, Forward & Found helps businesses get discovered, develop meaningful partnerships and create new opportunities.
How we work
A practical approach to growth.
- 01
Understand
We begin by understanding your business, commercial objectives and the challenges or opportunities you’re facing.
- 02
Identify
We explore the most relevant opportunities across sales, partnerships, visibility and marketing, developing a practical approach suited to your business.
- 03
Progress
We support the next steps, review what is working and refine activity to maintain commercial focus.
Let’s talk
Your next opportunity starts with a conversation.
Whether you want to improve AI search visibility, develop partnerships, strengthen your sales approach or explore a new marketing strategy, let’s discuss what could move your business forward.
Let’s talk